Senior Marketing & CRM Executive (Sports)

Location Hong Kong, Central and Western District
Job-type Full Time
Salary Negotiable
Contact Yuki Yeung
Email email Yuki
Reference ABDM-660316_1629889629

Our client is a highly influential leader in the industry. They are now recruiting a Senior Marketing & CRM Executive to join the team.

The jobholder is responsible for delivering marketing strategies and customer relationship management (CRM).

Job Responsibilities

- Assist Team Head to plan and implement customer programs

- Work with channel teams on customer recruitment and activation activities

- Analyze customer data and propose segment, target, mechanics and offers for customer programs to achieve KPIs on both new and existing customers

- Source premium and handle redemption logistics for customer programs

- Work with related parties on creative design, copywriting and production of communication materials

- Review program effectiveness and prepare evaluation report

Job Requirements

- Bachelor degree holder in Business, Marketing or a related discipline

- Minimum of 4 years' experience in Marketing or customer program management with proven track record

- Knowledge in football is a preferred

- Knowledge in customer data analysis and media

- Strong communication and project management skills, multi-tasking ability

- Good command of both written and spoken English and Chinese

Interested individuals can click apply now and send through updated resume in WORD format. For a more comprehensive list of current opportunities, please visit