Marketing Director, Shopping Mall

Location Hong Kong S.A.R
Job-type Full Time
Salary Negotiable
Contact Coffee Wang
Email email Coffee
Reference ATVD-378080_1619416771

This listed real estate business with footprint and investment across Greater China is looking to grow their business.

With exciting growth plan in place, the Marketing Director will lead a sizeable team of marketing, communications & creative talents to develop and implement effective marketing strategies to support the business across, real estates, hospitality, F&B and other sectors.

Job Responsibilities

  • Lead a sizable team across different business units to ensure the objectives of all marketing events are being achieved
  • Initiate creative marketing events and PR activities to maximize the exposure of the company, and increase visitor ship and per capita spend
  • Plans and ensures marketing events, advertising and creative materials are aligned with our brand
  • Plans and executes marketing programmes. Ensure market-appropriate implementation of local/oversea marketing and communication activities as per seasonal brand direction, annual strategic plan
  • Maintains a year-round marketing planning calendar to ensure that all deliverables are on track
  • Liaises between identified business partners and operations in order to deliver optimal solutions
  • Identifies potential brand-compatible partnerships for joint promotions
  • Proactively identifies media, marketing and promotional opportunities and conduct due diligence
  • Provides marketing support to leasing team and new brand-related projects and initiatives

Requirements

  • Minimum 15 years marketing experience from travel/tourism/real estate/shopping mall industry, with at least 10 years in management level
  • Proven track record of relevant marketing experience and strategies that lead to sales growth
  • Excellent command of English, Cantonese and Mandarin